Auer Agency Services
Custom Apparel | Graphic Design | Identity/Branding | Marketing Services
We Design It + Then Work With Your Vendor
• Cycling jerseys
• Event T-shirts
• Team uniforms
• Hats, socks, shorts, gloves…
Cycling Jerseys – Auer Agency understands the importance of construction and style when it comes to cycling jerseys. With clients such as Ellsworth Bikes, Pabst Blue Ribbon, Nike, Toyota/Schwinn and NewDominion Bank, we have the experience to provide you with the best in high quality design and workmanship.
Full Service Design – Auer Agency offers full-service design services for your team or company. If you have an idea, or artwork we can incorporate that into your finished custom cycling jersey design.
Why Sublimation – With traditional screen-printing, fabric is covered with ink. While effective, this method of adding color, text or design, does not allow the fabric to breathe—and for an athlete, this is a problem! Air and moisture must be able to pass through the fabric for maximum comfort and cooling. Sublimation is a new process which dyes each thread, but does not create an impenetrable section of fabric. With sublimation there is no peeling or flaking. It looks great and gives your jersey the kind of quality performance you are looking for.
Event T-Shirts – Are you looking for a custom-designed event T-shirt for an upcoming sports event, fundraiser, or group? Auer Agency will take your logo, or design one for you, and incorporate that into an all over-design for your shirts.
Team Uniforms – Auer Agency specializes in outfitting sports teams, athletic leagues, rec leagues and schools with custom team apparel. Your uniform represents you! Our art staff will create or incorporate your team logo and coordinate colors and design with the appropriate style and materials.
Hats, socks, shorts, gloves… - Do you need specialty logo or custom apparel for your team or company. We can design and produce hats, socks, shorts gloves and more as a stand-alone item, or to complete a uniform or outfit.
You've Got To Make It Look Good + So You Can Sell It
• Corporate / product brochures
• Marketing materials
• Sales and promotional items
• Newsletters and publications
Corporate / product brochures – Having attractive,
well-designed brochures is vital to many businesses. Auer Agency will take
your branding guidelines and logo and develop company
or product brochures that represent your business in a way that gives your
clients a tangible and compelling resource for the kind of business that
you are and the products that you sell.
Marketing materials – Your marketing materials set you apart
from your competition. Auer Agency will ensure that your leave-behinds, logo,
letterhead, folders, and other marketing materials are striking, professional,
appropriate and memorable.
Sales and promotional items – Many companies choose to have logo-ed products designed for give-aways, incentives and thank-yous. Auer Agency will work with you to develop anything from traditional mugs and T-shirts to the more unique and unusual promotional items to represent your business and bring a smile to the face of your clients, prospects and partners.
Newsletters and publications – Staying top-of-mind is vital for business big and small. Regular newsletters and company publications are an excellent way to convey your message and be a valuable information source for your customers. Auer Agency will work with you to develop a branded and attractive template for your newsletter / publication. We also have the capabilities to work with you to produce regular content and print/send these communications to your mail and/or email lists.
First Impressions + What Does Yours Look Like?
• Product / service branding
• Corporate identity
• Analysis and strategy
• Planning and research
• Name, logo, stationery design
Corporate identity – Your business needs to have a recognizable and professional identity. Auer Agency has extensive experience in delivering strong and unique corporate identities to businesses from small sole proprietorships to large national firms. Set your business apart with a professionally developed corporate identity.
Analysis and strategy – Auer Agency takes marketing strategy seriously. We know that it is sometimes difficult to take a pragmatic and comprehensive analysis of your businesses marketing strategy. We will walk you through the crucial and empowering process of analysis and develop a comprehensive long-term marketing strategy
Planning and research - It’s so important to invest in researching your competition. What are they doing right now? Using this information strategically allows us to put a plan for your upcoming product launch. And if we are creating a new branding initiative, you don’t want to get lost in looking like everyone else. We spend hours on researching who you are, asking the right questions, brainstorming sessions and knowing that what we recommend for a logo, team apparel is going to knock your socks off and your competition too.
Name, logo, stationery design – Are you a starting a business or re-tooling one? Auer Agency can assist you in developing a compelling business name, unique logo and stationary / letterhead design. If you need a business marketing “starter-kit,” Auer Agency will launch your company in style
Marketing Services
Now We’ve Designed It + But Who Knows About It?
• Advertising
• Media placement
• Trend forecasting
• Marketing communications
• Color forecasting
Advertising – Promoting your product or business is paramount
to success in today’s marketplace. Auer Agency has the resources to coordinate
a myriad of advertising opportunities to fit both your budget and your advertising
goals.
Blogging – Blogging has become a popular method for keeping
your clients connected and in tune with you and your business as well as establish
you as an industry expert. But keeping your blog up-to-date and content-rich
can be difficult. Work with a professional writer to get your message across
and reach your target demographic.
Media placement – Placing media is the process of contracting with newspapers, radio stations, television and online sources to get the most out of your advertising dollar. Auer Agency will act as a placement consultant and coordinator, assuring you the most effective advertising vehicles for your product or business.
Social Network consulting – Are you engaging your younger audience with new social networking sites? Do you use Twitter, Facebook, LinkedIn or Blogger? Should you be? Auer Agency will consult with you to focus your efforts to make the most of online networking, and develop a strategy to effectively reach your clients and prospects through these innovative and progressive resources.
Individual Profiles and Group Pages
– Your online reputation
is an important tool for reaching prospective clients. Manage this reputation
with professionally written and managed profile, company or group pages on
online networking websites.
Trend forecasting – A watchdog for what’s new. Auer
Agency keeps up with what is happening tomorrow. With new promotional products,
new fabrics and even color choices. It’s important to know what is going
to catch the buyer’s eye.
Twitter - Twitter is a social networking and micro-blogging
service that allows its users to send and read other users' updates of up to
140 characters. Partner with Auer Agency to use Twitter to keep your client’s
up to date with your projects, new services and company news.
Marketing communications – What good is your product
or service if you don’t use the right delivery method? Don’t just
create a tri-fold brochure, make it a Frisbee, make it something usable, make
it memorable. custom folders, flash drives with your latest product information,
video. Or even make your business card more than a phone number and email add
what professional organizations you’re in. Make your marketing stand
out!
Color forecasting – Little is known about this, but color plays
an important role in buyer’s selection. Red is dominant, orange is fun,
blue is safe, green is extremely popular right now, but just the right shade
of green can make it or break it. Color combinations are just as important.
Once a color is created for your logo, you want to be able to compliment it
with other colors that accent other services within. We receive upcoming color
trends swatches for active wear, home, products and a variety of color uses.
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